Vladimir Lazarevic

Footwear and apparel designer

Case Studies

As a footwear designer, I am constantly inspired by the interplay of fashion, engineering, and ergonomics in my field. Through case studies in footwear design, I gain valuable insights into the design process, materials selection, and production techniques that are essential for creating footwear that is both functional and aesthetically pleasing. Take Sergio Tacchini’s Spazio for example, this case study showcases the brand’s design innovation, material selection, and manufacturing processes. It also highlights the impact of the Spazio sneakers on both the sneaker market and popular culture, as well as Sergio Tacchini’s commitment to sustainability and ethical production practices.

Sergio Tacchini | Retaggio

Look to archival pieces to inspire modern interpretations of the classics. Design with longevity in mind and explore classic, timeless and durable fabrics with a gently retro feel.

Champion | Niner

The resurgence of the ’90s over the last few years has brought back everything from plaid to grunge. When you’re going for an all-around retro look, you have to pay attention to every detail, and shoes are a huge necessity. And, sure, leather sneakers and chunky sneakers have always been popular and match just about everything.

Sergio Tacchini | Spazio

Focus on old-school glamour and decadence to offer a sense of escapism and exclusivity. Craftemenship apparatus, high quality leather and reinvented branding go hand in hand for retro-urban lifestyle.

Champion | Beatrix

Focus on both classic cultural references and modern elements of everyday life. SOFTSTAP outsole gives elevation from running to everyday walking sneakers.

Champion | Drake

Incoorporating comfort features on indoor-outdoor footwear including the cushioned insole, technical footbed, and padding.

Champion | Padden

A desire for comfort will be reflected in the soft and padded surfaces while bringing durable and waterproof fabrics to the fore.

Lotto | Primark

This collab centers around key sneaker pieces that can easily incorporate into any look, whether for the movies or the big game. Their iconic logo of a tennis court and soccer pitch superimposed and connected reflects unity and passion in sports and the values of respect and fair play.
Explore my latest work featuring designs for renowned brands such as Champion and Ellesse, as well as my personal projects. Each piece showcases a harmonious balance between style and functionality, with a focus on incorporating sustainable materials and practices in the production process. Discover how I bring a unique blend of creativity and innovation to the world of footwear design.

WORK

About me

Senior footwear and apparel designer and creative director, with 15 years of experience designing and directing production for major brands and for my own luxury footwear brand.

Highly experienced in design and production processes, leading and organizing design teams, forecasting trends, market research and placing brands on the market, connecting design with production, creating tech packs, and controlling production especially close with manufacturers from China and Serbia.