You can never go wrong with the classics. A majority of the shoe will fall in and out of style over time, but it’s these classics that will continue to endure, while materials for sneakers will drive the design of functional, cozy, and comfortable products, along with protective features that respond to the demand for long-lasting, versatile styles. A desire for comfort will be reflected in the soft and padded surfaces while bringing durable and waterproof fabrics to the fore.
Champion | Padden
Colors
The neutral trend continues subtly away from cold greys and traditional creams, towards warmer neutral stone tones. This trend is all about creating warm cocooning spaces that feel intimate, inviting, and familiar with consumers embracing warmer, more natural colors.
The campaign
Besides their classical and everyday look these sneakers are equipped with waterproof technology that gives comfort and protection to the customer
